Recent and past publications
The Magenta Foundation prides itself on the forward thinking and high quality books the foundation is well known for. The scope of our work—featuring, photography, painting and all visual arts—includes emerging photographers, mid-career artist monographs, and Indigenous artists. We believe that books are integral to enriching the lives of the artists we publish and broadening our global audience with work they can collect.
In Guns We Trust
Deep in the heart of America, one feels transported to the war-torn regions of the Middle East. The recreational use of military-grade weapons has become a cherished pastime for many aficionados. Shooting ranges host events each year attracting thousands of participants who utilize machine guns, canons, bombs and even tanks for recreation. Their targets include zombie pictures, barrels, mannequins, scrap cars and explosive charges that go off when hit. Participants see this activity both as a sport and as a way of life, connected to the American ideals of freedom and self-reliance. Jean Francois Bouchard’s photographs show this reality from a new perspective by documenting the left over relics from this recreational pastime.